By Tully Walter
A recent study by the University of Chicago has found that facebook is more addictive than sex.
Now that I have your attention, I think it is pretty important to talk about the magnitude of this.
No longer is social media bridging and enhancing our everyday lives, it has become our actual life.
Remember when the coverage of Second Life (the online fantasy game where you virtually live a second life), filtered into mainstream media and we all thought it was for tragic, World Of Warcraft, die hards with an inability to engage in the real world?
Well it looks like we are not really that far behind.
How did a biological, evolutionary compulsion to reproduce the human race become sidestepped for ‘checking in’, ‘tagging’, and ’sharing’? ( It all sounds eerily metaphorical when we draw the parralel like that.)
Well this study suggests the world is moving camp – virtually.
For a long time coming, internet culture and consuption has shaped the way we conduct our lives, from sending an email to keep in touch, to doing our banking and shopping online.
To think that these examples were once novel ideas, with the potential to add convenience to our lives is mind boggling when you see today how the internet has so wholly redefined the way modern society conducts their lives.
Just in the news of the last fortnight, we have seen how social media has impacted on our legal system, through the trial for the rape and murder of Jill Meagher.
We have seen the future of American politics relayed back to us via tweets.
Our education system may soon be moving off campus and online.
Even something as mundane as supermarket shopping might soon be done from our desk top.
Almost every facet of the way we live could be redesigned as a web application.
Personally, the fact that I deactivated my own Facebook account amidst a break-up, to avoid the trauma of changing my ‘relationship status’ is a poignant example of the increasing duality between real life and internet life.